Twitter announces new rules about sharing links to other social media sites. The company wants people to keep conversations on Twitter. This change affects posts containing links to Facebook, Instagram, Mastodon, Truth Social, and others. Twitter says it wants to stop free promotion of competitors.
(Twitter’s Policy on Cross-Platform Sharing)
The rules ban posts that mainly exist to send users to another platform. This includes posts with links plus minimal text like “check out my Instagram”. Twitter also bans accounts made just to share links driving people to other social media services. The company will actively enforce these rules.
Twitter systems will look for links to the banned platforms. Posts breaking the rules may get less visibility. In some cases, Twitter might remove the posts entirely. Accounts repeatedly breaking these rules could face suspension. The enforcement actions start immediately.
(Twitter’s Policy on Cross-Platform Sharing)
Twitter explains this policy protects its user base and platform health. The company believes users should find content directly on Twitter, not elsewhere. Twitter states competitors should not benefit from its audience without cost. The platform aims to discourage users from constantly moving conversations off-site. This policy update follows recent changes to account promotion rules. Twitter remains focused on its own growth and user engagement. The company will monitor the policy’s impact.
